IndiaLD has had to suspend our free SMS service, because of recent changes to TRAI regulations in India. Here is the announcement we got from our provider:
As you may be aware, the Telecom Regulatory Authority of India (TRAI) has issued a new regulation on the SMS industry in India in the latter part of last year. After multiple delays and updates, these regulations are now scheduled to go into effect on September 27, 2011. These regulations are designed to significantly curb the sending of unsolicited commercial communications to consumers through enhanced enforcement of the National Do Not Call (NDNC) list, now renamed the National Customer Preference Registry (NCPR).
While our customers use SMS for personal communication, our service is classified in India as a commercial service and subject to these requirements. We are exploring alternate methods of delivering SMS, such as including your US number as the sender, so that we are no longer considered commercial. We will resume SMS service once we have found a solution.
